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Business Analyst - 2 years' contract (Ref:OS00159)
Job reference no. : OS00159
CRM  |  Contract  |  Quarry Bay
05 Apr 2022
CRM  |  Contract  |  Quarry Bay
05 Apr 2022

About our role

We are now looking for a talented Business Analyst to be part of our team based at our headquarters in One Island East. The candidate will be responsible in the end-to-end process of digital campaign management and delivery. And be involved in Mar-tech project.

Responsibilities will include

  • Co-design with marketers on the digital marketing campaigns design and implementations by ensuring technical feasibility on marketing automation platforms, e.g., Salesforce Marketing Cloud.

  • Handle setup work on Salesforce Marketing Cloud for campaigns operation and creation, including working on comms setup, data configuration, audience creation, and utilization of capabilities in SFMC

  • Review campaign technical feasibility and develop solutions on Automation Studio, Data Extensions, Contact Builder, and Journey Builder on Salesforce Marketing Cloud

  • Enable personalization of communication content using AMP Scripting / HTML / CSS

  • Develop new / modifying existing Journey’s and Automations

  • Designing, developing, testing, documenting, and deploying high quality business solutions on the Salesforce Marketing Cloud platform based on business needs

  • Review and QA the campaigns / automations setup in the team

  • Work with cross-functional teams and external parties to perform digital journey enhancement

  • Provide an on-going support, troubleshoot, and validate production issues. Perform the root cause analysis and bug fixes.

  • Extract data from SFMC and CDP to do campaign performance evaluations.

  • Work on / involve the ad hoc MarTech projects and assignments.

Together with creativity, integrity and passion, our ideal staff should be

  • University graduate in marketing, information systems, computer science, or related disciplines

  • Minimum 3 years’ experience in an CRM / digital marketing campaign.

  • Good understanding of data relationships, digital customer journeys and segmentations

  • Must have experience automating marketing campaigns in the Salesforce Marketing Cloud.

  • SQL, HTML, CSS skillset is a must

  • Experience in Ampscript is preferred

Join us

You are invited to submit your application via the Apply button.

As an equal opportunity employer, Swire Properties strives to foster a diverse workforce and inclusive workplace, where People can thrive. If you require special assistance, due to disability, during any part of the recruitment process – including the online application and/or the selection process – please reach out to us via email (as specified on the job application website) at any time.

If we haven’t contacted you six weeks after your submission, then please consider your application unsuccessful this time. All personal data collected during the application process will be kept for 12 months after its completion, and then destroyed. All information will be used for recruitment and appointment purposes only. The Company will handle all personal data confidentially in accordance with the Hong Kong Special Administrative Region’s Personal Data (Privacy) Ordinance.

To find out more about Swire Properties’ Sustainable Development (SD) 2030 Strategy, especially in the area of People, visit

© Swire Properties Limited 太古地產有限公司

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